1 / 2The Turnaround: A True Story of How to Go from Red to Black
True Story Black: The Turnaround is a business case narrative about a consultant's effort to restore profitability at a Pennsylvania company. The listing describes practical steps including budgets, spending controls, financial reporting, policy changes and goal setting, framed around a claimed 30-day turnaround.
At a glance
- Presents a business turnaround as a true-story case, with the publisher describing a company that lost profits despite substantial sales.
- The described methods include operating budgets, spending controls, financial reporting, policy and communication improvements, and organizational goals.
- The listing calls this a sequel to From Red to Black.
Reference price: $24.99
Price checked: Nov 14, 2026
View offerAhead of Black FridayExplore the selectionPros and cons
Pros
- Connects operational and financial actions to a specific turnaround narrative rather than presenting only general business advice.
- The described topics cover budgeting, expense controls, reporting, communication and goal-setting in one book.
Technical specifications
8 specifications| Publisher | Red to Black Books |
|---|---|
| Publication date | May 15, 2024 |
| Language | English |
| Print length | 382 pages |
| ISBN-10 | 1732789169 |
| ISBN-13 | 978-1732789166 |
| Weight listed | 1.12 pounds |
|---|---|
| Dimensions | 6 x 1.04 x 9 inches |
What to know before buying
- The claimed return to profitability in thirty days is a publisher description of the story, not an independently verified performance result or a guarantee that the same approach will work for another business. The title and page count identify a substantial book-length read.
Who is it for?
A good fit for
- Business owners and managers seeking a case-based introduction to turnaround actions such as budgeting, spending oversight and financial reporting.
- Readers interested in the narrative sequel to From Red to Black.
Less suited to
- Readers seeking a brief checklist or a validated guarantee of rapid profit improvement.

Customer reviews on Amazon
- 5 stars
79% 79% - 4 stars
7% 7% - 3 stars
10% 10% - 2 stars
4% 4% - 1 star
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Aggregate ratings lean positive, with most ratings in the top category, but there is also a smaller spread of middle and lower ratings. Without customer-comment summaries, the reasons for those different opinions are unknown. These ratings do not establish whether readers found the book's turnaround methods applicable to their own businesses.
Frequently asked questions
What is The Turnaround about?
The listing describes Robert Curry working to restore profitability at a Pennsylvania company and outlines measures such as budgets, spending controls, improved financial reporting and revised procedures.
Does the book promise that a business will become profitable in thirty days?
No. The thirty-day result is described as the outcome in the book's story. It is not evidence of a guaranteed result for readers or their businesses.
How long is the listed edition?
The product details specify a print length of 382 pages.
Is this a sequel?
The listing describes The Turnaround as a sequel to the business book From Red to Black.
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