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Product guide

Succeeding with AI: How to Make AI Work for Your Business

Make Work Your: Succeeding with AI is a business-focused guide to planning and managing AI projects around organizational goals and measurable outcomes. It emphasizes that technical skill alone is not enough, and describes a repeatable approach to setting achievable goals, evaluating technical feasibility, and keeping projects focused on business results.

At a glance

  • Focuses on linking AI projects to business goals rather than treating technical capability as the sole measure of success.
  • Covers actionable AI use cases, business-oriented success metrics, project management, and checking whether a technical approach can deliver intended results.
  • The listing says no AI knowledge is required and identifies business and project leaders, data scientists, and engineering teams as readers.
Price
$38.20Save 24%

Reference price: $49.99

Price checked: Nov 14, 2026

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Pros and cons

Pros

  • Connects project planning and technical feasibility to practical business objectives and measurable results.
  • The stated audience spans leadership and technical roles, making the book relevant to teams that need to align those perspectives.
  • Provides a defined print length of 288 pages for buyers comparing book size.

Technical specifications

9 specifications
Book details
PublisherManning
Publication dateMarch 31, 2020
Edition1st
LanguageEnglish
Print length288 pages
ISBN-101617296937
ISBN-13978-1617296932
Dimensions and installation
Weight listed1.1 pounds
Dimensions7.38 x 0.6 x 9.25 inches

Who is it for?

A good fit for

  • Business and project leaders assessing potential AI initiatives.
  • Data scientists and engineering teams who need to connect technical work to business outcomes.
  • Readers looking for an introductory, project-oriented guide that the listing says requires no prior AI knowledge.

Less suited to

  • Readers seeking a primarily technical AI textbook, implementation manual, or detailed coverage of a specific AI tool. The listing instead centers on planning and managing AI projects for business results.

Customer reviews on Amazon

3.5 / 5 · 3 ratings
  • 5 stars63%63%
  • 4 stars0%0%
  • 3 stars0%0%
  • 2 stars0%0%
  • 1 star37%37%

The available aggregate ratings are sharply divided, with ratings concentrated at both the high and low ends. With only a small number of ratings and no written feedback supplied, they do not explain what readers liked or disliked. Buyers should judge fit primarily by the book's stated emphasis on business goals and AI project management.

Frequently asked questions

Does this book require prior AI knowledge?

The listing says no AI knowledge is required. It presents the book as a guide for business and project leadership, data scientists, and engineering teams.

What aspects of AI projects does the book cover?

The listing describes guidance on finding actionable uses, setting business goals, managing projects, measuring business results, and assessing whether a technical approach can meet those goals.

Is this primarily a technical AI textbook?

The supplied description emphasizes planning and running AI projects for business results, rather than a detailed treatment of AI technology or tools.

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